Simone Aiello is an accomplished marketing strategist with over a decade of experience in digital communication and brand development, currently serving as the Marketing Manager of MGLAW – a boutique Italian law firm specializing in Real Estate Law, Tax & Relocation Services for foreign investors, with a strong focus on southern Italy.

Simone is a recognized expert in legal marketing, with proven experience in leading cross-functional teams—including graphic designers, digital marketers, and content creators—to implement EMEA-wide strategies. He has successfully managed multi-channel campaigns across SEO, SEM, and paid media on Google and Meta, ensuring the alignment of online and offline communications to enhance brand equity and build client trust across international markets.

At MGLAW, Simone is responsible for the firm’s digital transformation and international expansion, designing and implementing omnichannel strategies to:

Increase global brand awareness

Generate qualified leads from core markets (USA, UK, Canada)

Drive revenue growth through high-value legal services

With a data-driven, client-focused mindset, he develops integrated campaigns combining high-quality educational content, lead generation tools, and performance analysis to ensure maximum ROI. He also manages strategic partnerships with leading international platform while developing co-marketing initiatives with  international Law firms and real estate agencies abroad.

Simone’s vision is to position MGLAW as the trusted legal partner for foreign investors in Italy, offering a seamless digital journey that reflects the firm’s values of trust, excellence, and personalized legal assistance.